Smart has a small turning circle, this print campaign
champions that feature.

When you need to, you can turn away faster.


︎︎︎ Print/Outdoor
︎︎︎ Client: Smart (Mercedes-Benz group)
︎︎︎ Agency: BBDO proximity/Düsseldorf 2017
︎︎︎ Concept/Art Direction

PUBLICATION LÜZER´S ARCHIVE VOL. 5-2017

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